3 Tips to Reach Your Audience with Email Marketing

Email is still one of the most effective marketing tools because it’s the only tool that allows you to push your message directly in front of the people who have asked for it. Once you’ve worked on building your permission-based email marketing lists, you’re ready to start delivering interesting and relevant email content to your … Continue reading

Are Your Excel Spreadsheets Accurate? Are You Sure?

Introduction Microsoft Office Excel is a cornerstone tool for most business professionals. We use it for everything from financial reporting and analysis to budgeting and forecasting to tracking project statuses and all things in between, even including our Holiday shopping lists. Given our personal and professional dependence on this tool, maybe we should take a … Continue reading